the 6 species of coffee shops

I am sitting in one of the best examples of the genus/species “cheery morning independent coffeeshop”, if you are one of the fortunate few who live in or frequent gimme coffee in Ithaca NY, you know what i mean… gimme coffee has wireless internet, phenomenal coffee they roast themselves, and its a two block walk from my house…..

Successful coffee shops must have personality, and gimme coffee certainly does, its part of their whole business ethos. Even a starbucks has a very carefully crafted personality. What makes a great coffee shop? that has entirely to do if the coffee shop personality matches your personality….

from my memory of the physical and psychological geography of this country before the explosion of the coffee shop craze, it seemed that coffee really was a gas station thing, or a mandatory drug consumed at home before the drive to work or during finals.. there was little “experience” to coffee, except for the soaring sensation of the drink itself…

if I were a biologist, trying to classify the genus/family/species of “coffee drug delivery mechanisms”, and what are the distinctive characteristics of each, it might go something like this:

1. Cheery morning independent coffee shops: bright, early AM hours, clean, wood floors, frequently plays folk/dylan & light rock, sometimes serves more complicated sandwiches too, elegant pastries/scones/bran muffins are a must, a very diverse clientele, art on walls is gentle impressionism or art photography involving extreme closeups, if they have wireless internet there is often a schmo like me with a laptop in the corner “working”. Always has soy milk available.

2. Upscale/corporate coffeeshops: corporate, steel trim here and there, sells the NYT/USA today/local paper, often carpeted floors in the table section, matching tables, monstrous pastry selection, plays unidentifiable soft music, clientele is usually middle aged professionals, or people with lots of money, people are fervently talking, or reading the business section of the newspaper.

3. Arty collage punk coffeeshops: dark walls, if you can see the walls from underneath the art, must have wireless, often has smoking section, late late late PM hours, mismatching furniture or tables, plays techno-trance-edgy-rock-vibe music, floor looks cheap, whatever it is, food is often out of stock, maybe they sell wrap sandwiches and pizza too, chaotic is a sign of the genuine, the owner is probably younger than you, so is all the clientele, usually has at least 1 or 2 drinks that might be fatal, as they contain 4-7 shots, there is usually a customer in the corner writing in a journal.

4. Wannabe gas stations: 35 airpots of gourmet coffee to choose from, half the airpots are empty, some of the condiments are out, and the coffee can vary between passable and dirty water.. floor is linoleum, no seating, sells krispy kremes/doughnuts as well, music? hah!

5. Drive through “drugs to go” coffeeshop:
usually a kiosk near a road, mandatory entertaining name, the floor is your own car, building usually painted red, or yellow, or other bright color to attract attention of sleepy eyes.. think a fishing lure, same color palette, the music is your car radio/cd player, the coffee usually makes your heart pound immediately due to extreme caffeine content.

6. Deli Coffeeshop: these places really started out as sandwich shops, and their menu/layout reflects this, but they discovered the insane profit margin of coffee, and shifted their focus a bit to attract this lucrative crowd of addicts.. name has nothing to do with coffee, large coolers of sandwiches/salads/pastries, 100% food service linoleum floor, no music, sometimes these are in strange locations.

Why am I expounding about coffee shops?? I am in a 4 week break from serious training and its driving me nuts… its as much a psychological thing as a physical “healing” from what I have done to myself over the last year, my body naturally de-trains quickly, and complains to me every step of the way… when I asked one of my coaches “how much should I train” he said “as little as you possibly can.. a good chunk of myself, physically and emotionally is bound up in working out… so not working out is REALLY hard… I mean I am doing some easy XC skiing, and light lifting and ab work, but its almost nothing compared to my usual twice a day efforts..

does this seem crazy? Olympic trials are less than 10 months away, shouldn’t I be training my brains out? actually, one of the fascinating things about the human body is that even though our minds love routine and patterns (how many gym-inhabitants have done the same workout every gym trip since they joined?) to improve a physical performance capacity we must constantly break routine and habit…

as soon as we have adopted to one type of physical stress, we really have to change the stress to get better.. its a basic concept of training periodization, I change how I lift every 4 weeks, for example… I have been in a routine and habit of training for a year now.. so I need to break the stress and habits of training for a bit, to reach higher fitness levels later… even Lance Armstrong doesn’t ride much for a month… the soul needs it too, I love to skate, so when I get a little sick of putting them on, (and I was the last month of the season) its time to take a break..

hmmm, my coffee cup is empty… time for more!! also I think i will mess about with the header of this blog, put a more atmospheric image in there..
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3 Responses to “the 6 species of coffee shops”

  1. What fun to read! Most people don’t realize I am a fan of coffee shops, too, and there are some I miss once in a while since I moved away from Ann Arbor (grad school)…

    Ann Arbor, being a unique sort of college town (a lot of people like to think they’re hippies, for example) has two results of breeding between your subspecies (indicating that, in at least some parts of the world, they have not diverged so far as to have nonviable offspring or offspring that cannot reproduce).

    One is the second generation result of breeding the Deli Coffeeshop with the Cheery Morning Independent Coffeeshop, then breeding the offspring with the Upscale/Corporate Coffeeshop. The name still has nothing to do with coffee.

    The second, more complex, result of breeding between two or more subspecies actually changes characteristics throughout the day. It is the result of breeding an Arty Collage Punk Coffeeshop with the Cheery Morning Independent Coffeeshop. In the morning, it displays characteristics of only the CMIC with just a few odd men wandering around trying to orient themselves. As the day progresses, it becomes more and more mysterious, briefly displaying some of its CMIC characteristics again at the end of the workday before converting entirely to the ACPC for the evening and night. Most CMIC customers either do not venture nearby at night or pass by at night and are surprised when they find out a fellow CMIC customer has ever been there.

  2. ha ha ha!! thanks carla!

    coffee shops must be all breeds within the same species, like breeds of dogs, so they can interbreed…

  3. Mug shots : An article from: Vegetarian Times

    Five coffeemakers are reviewed, including the Krups #199 Aroma Control Therm Time, Cuisinart Stainless Thermal Coffeemaker VTC-950, and the DeLonghi ICM28B. Greeley discusses the history of coffeemakers and presents recipes for toffee-coffee pudding, m…

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